“Increasingly, organizations are using Apache Hadoop because of its ability to store and process hundreds of terabytes to petabytes of data across thousands of servers, while providing a means to run jobs across those machines efficiently,” explained Mitch Ferguson, vice president of business development at Hortonworks, a leading vendor of Apache Hadoop solutions and a key contributor to the Hadoop open-source project, in a statement.
Big Data brings new business opportunities like better customer targeting and product innovation.
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