Lead generation executives are responsible for the initial stages of lead generation. Candidates require good planning skills to develop e-mail campaigns to create interest in the company s services and encourage initial response. They must have excellent analytical skills to identify a prospect s level of interest in our services and move them to the next stage in the lead generation program. Marketing personnel must have basic knowledge about MS Word, MS Excel and Outlook which allows them to track the progress of the campaign.
Role: Pre-Sales B2B.
Role Category: Non-Voice.
Education: 10+2 and Graduates.
Key skills: Email drafting, Web based research and Email campaigns.